Product (or service) hashtags: These are hashtags that describe your product or service, e.g.When crafting your Instagram hashtag strategy, you need to know the different types of hashtags you can use so you can cover all bases.īelow are the nine types of Instagram hashtags: That’s why Instagram suggests using a combination of both niche and popular hashtags to reach both specific and broad audiences.īelow are the 50 most popular hashtags on Instagram right now: The fact that a lot of people follow (and use) that hashtag means that your post might get lost in the ocean of posts that have that hashtag on it. Using extremely popular hashtags in your posts isn’t always the most effective way to increase engagement. If you don’t have one, you’d miss out on many opportunities to drive engagement and conversions for your brand. That’s why it’s important to have a solid Instagram hashtag strategy. People who follow or search for that hashtag will be able to see your post even if they don’t follow you!Īpart from discoverability, you can also use hashtags to build communities, run campaigns, find user-generated content (UGC), and research your audience, amongst other things. When you use a hashtag on a post, that post will appear on the hashtag’s page. Using relevant hashtags on your posts, Stories, and Reels is one of the best ways to expand your Instagram audience. Hashtags are also a great way to get your content in front of users who are interested in your industry, product or service. In addition to adding hashtags to your Instagram posts, you can also follow hashtags to discover content that you like. When someone clicks on or searches for a specific hashtag, they will see a page that shows all the content tagged with that hashtag. When used on Instagram (or other social media platforms), hashtags turn into a clickable link. Hashtags are used to organize content and make posts more discoverable on social media. Click and get them now! What are Instagram hashtags?Ī hashtag is a word or group of words (and numbers) with a pound sign (#) preceding it, that looks like this: #InstagramHashtags. #INSTAGRAM TAGS FREE#Free download: Professionally designed, fully customizable Instagram ad templates.
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